Jeffrey P. Bezos, does not attract news like Bill Gates, or Larry Page, or Larry Ellison or a bunch of other people. But don’t let that fool you he is doing his share to innovate and bring a change through technology. Amazon is not a technology company it’s an online retailing giant, but with technology at its heart.
They have had a few hiccups: lost the contract with Toys R Us, published a very conservative outlook for the coming quarters and so on and so forth (Google finance it). Wall Street naturally and perhaps rightly dumped them, they are down to around $35 and this has me excited. For all the bad news, I think they GET the whole internet thing. They have the absolutely the best web services to access their stuff; the design, concept and even pricing of S3 leaves little to be desired, and although I donâ€™t think A9 is spectacular with search it has its innovative features (check it out).
Essentially its time to get in, now they say the first rule of investing is never to be attached to a company – well screw rules. I love Amazon, I am not sure what Mr. Bezos is up to and I know his name doesn’t inspire confidence, but there is definitely something brewing there and I like the smell of it.